Two and half years ago I began blogging, prior to this I use to write my thoughts up on my Easy Peasy Kids Facebook page. I honestly didn’t know that anyone could set up a blog and write. Thinking you had to be well-known somewhere on this planet to have readers. Being a newbie and having no preconceived ideas was pretty awesome and often embarrassing. My naivety approved spam comments “I love everything you writing”, sad I know. Having no idea was probably one of the best things ever. I wrote without care, without worrying and without being scared.
Did I start to blog for the right reasons?
I like to think I did. Blogging about how I endeavour to see the world through a child’s eyes, blogging about my life and how tough it was caring for mum with Alzheimer’s, trying to be funny (not successfully), honest and connecting with the readers. Although my blog is associated to my business Easy Peasy Kids, I follow no rules about how a business should blog, ignoring constant advice by ‘social media experts’ that I am far too personal, you need too blog weekly (no chance of that happening) and that I write about too many topics when I should stick to my niche; that being child behaviour. After a whole day working with children and having two of my own it is honestly the last thing I want to blog about and there are thousands of blogs with child behaviour advice which can be overwhelming for all of us, including me.
Blogging with no expectations
“Blog from the heart but don’t sell you soul” keep being honest. You are worth it and your readers are worth it. Receiving emails asking for blogging, social media and business advice really throws me as I have no set advice I can give. I wing it mostly when it comes to these areas but I work hard at what makes me happy .
Slightly disorganised, possibly running late, eye make up on one eye, odd shoe, big smile and I’m in my element; my happy place when I’m working with children. I don’t fit into a blogging niche or clique. There’s an argument breaking out on Twitter, Facebook or a blog and I sit on the fence. My writing; shock, horror, faint, head desk has grammatical errors. I sporadically blog and guest post for who I want to guest post for. You need not advise me “Don’t write for Coles, don’t write for the Shake...” I am still keen on our friendship but where I blog should not come into it.
My blog is not my income, my blog is me and Easy Peasy Kids is mine. I started blogging with no expectations. Did I think it would it increase my work load to something I never even imagined ? No. Would I make amazing friendships and share parts of my life so honestly with a bunch of strangers? No. Would it get me a book deal? No. Yet all these fortunate things are happening. The magic formula I don’t know. Possibly honesty, integrity, keeping my head down and working long hours on my business.
So before you start a blog think hard as to why you are doing it? Nothing will probably happen over night. The successful bloggers have been writing for years, they have grown their audience, lost some along the way, cried, laughed and connected through their blog. Their readers like them, it doesn’t really matter if you don’t get why. You are not them. Blog for you because you like it. Comment because you like it, comment because you have an opinion, it’s not keeping it real if you think if I comment on your blog, you should comment on mine. Life is busy not everyone has time to comment, it does not mean you don’t have readers.
If you want to blog for a living and monetise your blog it’s not just writing about something everyday, your readers want more than that. Grow a nice thick skin, the thicker the better, don’t worry about cliques, this is a crossover of real life friendships being seen live on social media, it’s ok if you aren’t in one. Keep and use your own voice and style. There will be blog posts that people don’t like and some people won’t like you; crazy I know what don’t they love? It’s the real world being played on line, don’t let it consume you. If you don’t like what you are doing or blogging is getting too much, step back, slow down, your readers will still be there. You have to like blogging and love what you do.
So are you blogging for the right reasons?